In the following, Adam Palmer, sales manager at Stop Bugging Me Pest Control, shares some of his observations about this type of work and how he would like to see the pest control industry take the lead in transitioning this work from reactive to proactive strategies.
After 15 years in the pest management industry—primarily in the Seattle multifamily market—I’ve seen the field evolve significantly. From the once-rare bed bug issues to the increasing need for termite treatments, the challenges have grown, and so must our approach. Despite this, many pest control programs remain reactive, hindering long-term success and straining relationships between pest management professionals (PMPs) and property managers.
The Problem with Reactive Programs
Reactive pest control, which relies on tenants to report issues, is often the default approach. While this may be sufficient for new properties with minimal pest activity, it fails as infestations grow. Without comprehensive inspections and proactive tools, programs falter, tenant trust erodes, and the industry’s reputation suffers.
When to Shift to Proactive Solutions
Proactive pest management, though initially more costly, prevents long-term damage to property reputation and finances. For example, a new 200-unit building might start with reactive measures, but as pest issues and negative reviews increase, management must pivot. Investing in proactive solutions, such as regular inspections and advanced treatments, becomes the financially responsible choice.
Educating Clients: A Key Step
To ensure success, PMPs must educate clients about the limitations of reactive programs and the benefits of proactive strategies. Early and honest conversations can help property managers recognize the importance of transitioning before problems escalate. Collaboration among tenants, management, and PMPs is essential for effective pest management.
Final Thoughts
The shift from reactive to proactive pest management is inevitable. By emphasizing the financial and reputational benefits of proactive solutions, PMPs can position themselves as trusted partners. Let’s lead this change and deliver smarter, more effective pest control.
For a deeper dive into this topic, reference the full article detailing the evolution of pest management strategies and their impact on the multifamily housing market at https://www.pctonline.com/news/guest-editorial-lets-take-the-lead-promoting-practive-pest-management/.
